Companies Scale Back Pride Month After Last Year’s Public Response Cost Them Millions

Starbucks

June 1 will mark the start of “Pride” month, in which advocates of LGBTQIA+ causes celebrate that movement. In recent years, June has seen major corporate chains feature an array of “Pride”-themed merchandise and decorations, though some offerings have prompted considerable backlash from a non-receptive — even hostile public — in recent years.

2023 saw major retailers such as Target become the subject of boycotts over more controversial products marketed for children. Other companies, such as Anheuser-Busch came under scrutiny over marketing campaigns that failed to resonate with their traditional clientele.

Read More

Companies Scale Back Pride Month After Last Year’s Public Response Cost Them Millions

Starbucks

June 1 will mark the start of “Pride” month, in which advocates of LGBTQIA+ causes celebrate that movement. In recent years, June has seen major corporate chains feature an array of “Pride”-themed merchandise and decorations, though some offerings have prompted considerable backlash from a non-receptive — even hostile public — in recent years.

2023 saw major retailers such as Target become the subject of boycotts over more controversial products marketed for children. Other companies, such as Anheuser-Busch came under scrutiny over marketing campaigns that failed to resonate with their traditional clientele.

Read More

Target’s Sales Crumble for the First Time in Years amid Backlash over LGBT Kid Merchandise

Target reported Wednesday that it was lowering its sales and profit expectations for the rest of the year, with the company having faced conservative backlash earlier in the quarter over the release of LGBT products for kids, according to Target’s second quarter earnings report.

Target lowered its sales and profit expectations for the rest of the year after its quarterly sales fell for the first time in six years, declining 5.4%, while it announced it expected its share price to clock in between $7.00 to $8.00 as opposed to the previously expected $7.75 to $8.75, according to the earnings report. The decrease in expectations follows backlash from conservatives after the company announced a Pride Month collection in May that included LGBT merchandise marketed to kids.

Read More

America First Legal Sues Target over Misleading of Shareholders

On Tuesday, the conservative legal group America First Legal (AFL) announced that it would be suing the retail giant Target, claiming that the company misled its shareholders by issuing false statements about the measures it was taking to avoid social and political risks.

As Just The News reports, AFL declared in its lawsuit that “Target’s management has misled investors, assuring them that the corporation oversees social and political issues and risks to protect shareholders.”

Read More

Mark Levin: Target Refuses to Sell Book Critical of Democrats

Mark Levin, author and host of “Life, Liberty & Levin” on Fox News, claimed in a Wednesday tweet that Target told him it will not carry his new book because customers may be offended by the title.

Target reportedly informed Levin’s publisher, Simon & Schuster, that the retail giant will not carry his new book, “The Democrat Party Hates America,” which is set to be released on Sept. 19, because the title may offend customers, Levin said on Twitter. Target has been the center of several recent controversies that include selling LGBTQ merchandise for children during Pride Month and funding an anti-militarization group.

Read More

Multiple Target Stores Nationwide Receive Bomb Threats from Left-Wing Terrorists over ‘Betrayal of LGBTQ+ Community’

Multiple Target stores across the U.S. have received bomb threats from LGBTQ+ terrorists in recent days, apparently over the retail giant’s decision to remove some of its Pride Month merchandise.

Over the weekend, Target stores located in Oklahoma, New York, New Hampshire, Vermont, Louisiana, Ohio, Utah, and Pennsylvania received bomb threats that mirrored those made previously in Ohio, Utah and Pennsylvania, according to the Washington Post.

Read More

Commentary: Credit Card ‘Processing Fee’ Legislation Only Benefits the Woke Corporations

Woke retailers like Target are lining up in support of what last year I called ‘smash and grab’ legislation worth billions of dollars by mandating changes to how credit cards are processed. Senator Dick Durbin succeeded in getting language put into the 2010 Dodd-Frank bill that imposed massive new regulations on the banking industry which changed the processing of debit card transactions.  Guess who got and kept the windfall in lower processing fees?  If you answered the big box retailers, you are right.

Read More

Commentary: Boycotts Aren’t Enough

Department store superchain Target has lost over $10 billion in value since conservatives across the U.S. started boycotting the woke corporation for pushing “pride” merchandise on children, including pro-trans “tucking” and binding” clothes designed for toddlers. This follows Anheuser-Busch’s reaching a six-month low after consumers started boycotting Bud Light, which the beer manufacturing giant decided to brand with the face of biological male Dylan Mulvaney, who now dresses and acts as a grotesque caricature of a woman. Although these are, from an authentic conservative perspective, positive results, boycotts aren’t enough.

Read More

‘Boycott Target’ Song Climbs iTunes Charts, Garners Millions of Views

The song “Boycott Target” has garnered millions of views online and climbed to No. 3 on iTunes Hip-Hop charts within days of being released. 

“Attention all shoppers: There’s a clean-up on every aisle. Target is targeting your kids,” the song by Forgiato Blow and Jimmy Levy featuring Nick Nittoli and Stoney Dudebro opens up. The music video, which has more than 3.6 million views on Twitter, features the rappers walking through what appears to be Target as they hold up Pride-themed merchandise.

Read More

Target Loses $9 Billion in Market Value in a Week Following Boycott over LGBT Merchandise

Target’s market value plunged $9 billion in one week after anger erupted over the store’s new “PRIDE” collection, which features clothing for children and babies as well as a chest-binding swim top and a “tuck-friendly” women’s bathing suit.

Social media users and conservative activists began calling for boycotts of Target following the release of their PRIDE line last week. The company was valued at $160.96 per share on May 17, at a market value of $74.3 billion; as of Thursday morning each share was valued at $139.84, the lowest in over a year, at a market value of $64.54 billion, according to MarketWatch data.

Read More

Trump, DeSantis, Ramaswamy, and More: News and Notes from the Presidential Campaign Trail

A glitchy start to the Ron DeSantis campaign, Tim Scott fires back at “The View,” Vivek Ramaswamy takes on Target, and Nikki Haley gets a CNN Town Hall.

There’s no rest for the weary on the expanded presidential campaign trail.

Read More

Multiple Major Corporations Sponsor Child Drag Events

An upcoming drag event in Boise, Idaho that will be targeting young children has received the sponsorship of numerous major corporations, including Target, Wells Fargo, CitiBank, and Hewlett-Packard.

As reported by Breitbart, the Boise Pride Festival will feature an additional event titled “Drag Kids on Stage.” Marketing itself as “a drag show like none other,” the event description says that children as young as 11 will be on-stage.

Read More

Corporations Stay Quiet on Abortion After Disney’s Disastrous Tangle with DeSantis

Ron DeSantis

Corporations previously outspoken about hot-button social issues have stayed quiet on the likely overturning of Roe v. Wade after a dramatic fight between Disney and Florida Republican Gov. Ron DeSantis over the company’s political activism.

Following the leak of a draft opinion indicating the Supreme Court is likely to overturn Roe v. Wade, Democrats are trying to ram through a bill legalizing third trimester abortions; however, corporations are largely staying out of the fray, following Disney’s disastrous battle with Republican Florida Gov. Ron DeSantis that ended with the company losing its special tax privileges.

Read More